Marketing and Multimedia

India is a diverse market and hence marketers adopt multi-faceted strategies to woo consumers. While there is a consumer who can be acknowledged through conventional media like television and radio, there is an emerging class of consumers who seek awareness through digital platforms, internet media, print media, fairs and exhibitions.

Thus marketing as an industry is evolving in a big way and offers great opportunities to marketers across the globe. Domestic as well as international players are devising newer and better strategies to please Indian consumer markets that are anticipated to witness immense growth in coming years.

We have aligned our marketing and multimedia practice around the issues and challenges that are of utmost importance to our clients in this sector. We analyse and understand the environment in which our clients operate and how it impacts our clients’ business.